We worked with our friends at Redpepper to design this vivid / bright / colorful / brilliant campaign for Slack.
Design isn’t always about computer generated graphics. Take these spots, for instance, where there was talk of green-screen, replacing backgrounds, and whatnot. Sure, sometimes that’s the right way to go. But for this campaign we wanted to make sure, not key stuff. So, instead of tons of post time, we decided on tons of paint. Plus we really like practical things. I guess we also like non-practical things too. Anyway...
Yeah, the paint bill was pretty substantial, but the result was striking visuals with saved time and money. Everyone loves not wasting time and not spending money, so we call that a win-win scenario. Oh, our company runs on Slack- so there’s that, too.